All digital marketers will attest that current click fraud protection is an art form and not a science. The only way to bridge the gap between art and science is data. With the ability to record up to 34-data points this is how ClickMeter helps its users identify and analyze when they believe they’re…
Many people cruise on the Net. A short view of a number of pictures shared on social media shows the potential of using images as a way to nudge people to a site. Viewers may not know they are interested in a subject or may have a need for a product until they see…
A great way for e-commerce businesses to drive traffic to their website is by utilizing online affiliate marketers. As important as it is to your business to have visitors view your website, it’s equally as important to understand which affiliate is driving not only the most number of visitors but also the most number of…
When we speak about link tracking the first thought is always external tracking. How are my digital marketing efforts performing? How can I optimize to improve? I’m guilty of this each and every day. Internal link tracking But there are applications for tracking links internally within your company. Large multi-national corporations that have offices…
For eCommerce merchants, there is a deep sea of check out platforms available for use. Those merchants using Shopify find themselves at an advantage, in particular when it comes to Shopify conversion tracking. For eCommerce merchants, it’s all about understanding how they’re driving traffic to their website and more importantly how much of that…
Wondering if your Tumblr posts are working for your audience? Clickmeter offers a Tumblr visitor tracker so you’re able to know what articles are being read, and which photos are being viewed. It’s time to know if your posts are working or not! How many people read your articles or watch your photos? When? From where?…
Email marketing is a powerful marketing channel used to drive sales and connect with your customers. According to Mckinsey, email is nearly 40 times more effective in acquiring a customer than Facebook and Twitter combined. Unlike social media channels, which are mainly used to increase brand awareness and engagement, email marketing allows you to follow…
Forum Marketing works well for most businesses because it gives you direct access to a relevant audience, devoted to (and often expert about) the forum topic. Forum link building can provide you with increased Web traffic and quality leads, provided that you choose your forums well. Since forum posting can be time-consuming, because you’re…
Are your Twitter engagements even human users? For Social Media Managers to effectively track their online marketing initiatives, on platforms like Twitter, they need to be using metrics that clearly differentiate between human-clicks and non-human-clicks or spider bots. Why is this so important? The human-clicks are the clicks that count, and having these clearly separated…
Facebook offers no way to track impressions and this can make social media campaign success very hard to assess. Fortunately, there is a way to do this tracking even without Facebook’s help. To track clicks, the easiest way is to use a service like ClickMeter or Rebrandly to provide URL shortening. The shortened URL…