Why the Hate Around Link Building?

why the hate around link building

“Good tactics can save even the worst strategy. Bad tactics will destroy even the best strategy.” — George S. Patton Jr. Link building remains one of the key elements of Search Engine Optimization (SEO). Its core purpose is to get websites with good standing and authority to point back to yours. This, in turn, can…

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What is performance marketing?

what is performance marketing

  In 2018, the growing online advertising industry spent about $229 billion only in the US. So what is performance marketing? Performance marketing is most likely the most misunderstood and underappreciated forms of online advertising. But we’ll explain all here: What is performance marketing? The goal of performance marketing is to create a conversion funnel…

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12 Link Building Tactics

Clickmeter_link_building

  No SEO strategy is complete without link building. If your SEO strategy is a vehicle driving you to your desired destination (that number one spot in the search engine), then think of link building as the fuel. Your SEO vehicle won’t get out of the garage without links from other websites. However, many link…

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How to Track Email Conversions

email conversion tracking

Email marketing is a powerful marketing channel used to drive sales and connect with your customers. According to Mckinsey, email is nearly 40 times more effective in acquiring a customer than Facebook and Twitter combined. Unlike social media channels, which are mainly used to increase brand awareness and engagement, email marketing allows you to follow…

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