Why the Hate Around Link Building?

why the hate around link building

“Good tactics can save even the worst strategy. Bad tactics will destroy even the best strategy.” — George S. Patton Jr. Link building remains one of the key elements of Search Engine Optimization (SEO). Its core purpose is to get websites with good standing and authority to point back to yours. This, in turn, can…

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What is performance marketing?

what is performance marketing

  In 2018, the growing online advertising industry spent about $229 billion only in the US. So what is performance marketing? Performance marketing is most likely the most misunderstood and underappreciated forms of online advertising. But we’ll explain all here: What is performance marketing? The goal of performance marketing is to create a conversion funnel…

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