Marketing Links Optimization is a series of tutorials that let you improve your knowledge on how to increase conversion rates of all your marketing effort simply taking care of your links.
A tracking pixel allows you to track email opens and how many times a web page or banner has been viewed or visited. A tracking pixel is a little piece of code containing a transparent image – it’s just 1 pixel x 1pixel in dimension. This can be inserted on all the pages of your…
You can pass parameter values to your tracking destination URL using tracking links available in ClickMeter. To do so, please follow the steps below. Create a tracking link using the destination URL as www.yoursite.com?myparam={id} (Please note the syntax {id}. Here you will pass the value for the parameter “myparam”. ) Your tracking link will be…
A “thank you page” is the first page to appear after a conversion has taken place on a website and it’s where you would usually place a snippet of ClickMeter conversion code – or conversion pixel – so that when a customer reaches this page, their conversion is tracked. But sometimes you won’t own…
I’m sure you’ll agree that getting plenty of website traffic is great. But the truth is it’s all worthless unless these visitors convert by buying something, signing up for a newsletter or contacting your business, etc. The problem, however, is that visitors often get distracted before converting. Their computer crashes; their boss strolled by their…
Masking URLs is useful in many cases – for affiliate links, for sharing friendlier URLs, etc. ClickMeter allows you to mask and track clicks and conversions on your URLs and domains. To access this feature, you need to be signed into your ClickMeter account and then you can click on: “CREATE NEW > TRACKING…
Ad trackers normally help you discover how many views, clicks and conversions have been generated from your ads, whether they are banners, emails, text-links, posts, etc. Most advanced services, like ClickMeter, also provide additional info about the source and let you track links and compare different campaigns. Some services, including ClickMeter, allow you to redirect…
You’re trying to increase your visibility on Google, but there are too many ranking factors to keep track of. Let’s find out 7 ways to build quality backlinks on your website. SEO is complex You’ve built a website. Great. But where’s the traffic? Google’s ranking algorithm has grown more and more complex in the…
In the world of digital marketing, every ad tech service provides their users one form of analytics or another. Either through their dashboard, their interface or upon request these platforms provide their users’ evidence that their services are performing, providing value and delivering on what they promised. There is an inherent conflict of interest…
Many people cruise on the Net. A short view of a number of pictures shared on social media shows the potential of using images as a way to nudge people to a site. Viewers may not know they are interested in a subject or may have a need for a product until they see…
When we speak about link tracking the first thought is always external tracking. How are my digital marketing efforts performing? How can I optimize to improve? I’m guilty of this each and every day. Internal link tracking But there are applications for tracking links internally within your company. Large multi-national corporations that have offices…