In this digital age, there is an increasing need for businesses to embrace the power of digital marketing by creating an online brand presence and using it to reach out to their target audience. Whether it is content or email marketing, marketers now find themselves using a plethora of URLs each day to disseminate content…

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  Email marketing is a powerful marketing channel used to drive sales and connect with your customers. According to Mckinsey, email is nearly 40 times more effective in acquiring a customer than Facebook and Twitter combined. Unlike social media channels, which are mainly used to increase brand awareness and engagement, email marketing allows you to…

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