The days of creating backlinks from all over the web from sites with poor content are over. This means there has been a mass transformation in the way site’s rank on Google search result pages. Creating effective backlinks has never been more important. Content is King and it’s staying that way. The best method to…
A tracking pixel allows you to track email opens and how many times a web page or banner has been viewed or visited. A tracking pixel is a little piece of code containing a transparent image – it’s just 1 pixel x 1pixel in dimension. This can be inserted on all the pages of your…
The subject line in an email is the first thing a recipient sees, making it one of the most important parts of an email. Whether you are creating an email marketing campaign or sending internal communications to your entire company, the subject line will define how your emails are received. But, what happens if your…
The evolution of digital marketing is driving smarter technology and methodologies to understand how successful our marketing efforts are. It’s no longer about knowing the last action of your customer prior to conversion, but rather about understanding each and every touch point throughout the funnel which led them to convert. The best analogy I’ve…
ClickMeter’s QR code tracking functionality makes it easier to generate QR codes for your links and to track your offline marketing activities. All you have to do is create a tracking link and add the suffix “.qr” at the end of your ClickMeter tracking link – make sure to include the dot. Doing this will enable…
All digital marketers will attest that current click fraud protection is an art form and not a science. The only way to bridge the gap between art and science is through data. With the ability to record up to 34-data points this is how ClickMeter helps its users identify and analyze when they believe…
As a digital marketer there are hundreds of small changes that can make a huge impact on the efficiency, the effectiveness and the ultimate outcome of their marketing efforts. Everything from centralizing all their marketing links to one location to having advanced redirect tools funnel traffic to various locations through one marketing link. Having the…
I’m sure you’ll agree that getting plenty of website traffic is great. But the truth is it’s all worthless unless these visitors convert by buying something, signing up for a newsletter or contacting your business, etc. The problem, however, is that visitors often get distracted before converting. Their computer crashes; their boss strolled by their…
Masking URLs is useful in many cases – for affiliate links, for sharing friendlier URLs, etc. ClickMeter allows you to mask and track clicks and conversions on your URLs and domains. To access this feature, you need to be signed into your ClickMeter account and then you can click on: “CREATE NEW > TRACKING…
All businesses, including agencies, want high conversion rates. A good conversion rate typically translates to a high sales volume. According to WebFX, a conversion rate of above 10% is considered strong across most industries and sizes of business. However, the competition for those conversions may be high. According to AdWorldMasters, there are over 550,000…