The days of creating backlinks from all over the web from sites with poor content are over. This means there has been a mass transformation in the way site’s rank on Google search result pages. Creating effective backlinks has never been more important. Content is King and it’s staying that way. The best method to…
A tracking pixel allows you to track email opens and how many times a web page or banner has been viewed or visited. A tracking pixel is a little piece of code containing a transparent image – it’s just 1 pixel x 1pixel in dimension. This can be inserted on all the pages of your…
The subject line in an email is the first thing a recipient sees, making it one of the most important parts of an email. Whether you are creating an email marketing campaign or sending internal communications to your entire company, the subject line will define how your emails are received. But, what happens if your…
In this digital age, there is an increasing need for businesses to embrace the power of digital marketing by creating an online brand presence and using it to reach out to their target audience. Whether it is content or email marketing, marketers now find themselves using a plethora of URLs each day to disseminate content…
If you want to have a successful blog, it’s not enough to consistently write posts. In addition, you need to promote it each time you publish one. This way you can gain new readers and let your current followers know when you publish something new. There’s no point in writing great content if nobody…
The evolution of digital marketing is driving smarter technology and methodologies to understand how successful our marketing efforts are. It’s no longer about knowing the last action of your customer prior to conversion, but rather about understanding each and every touch point throughout the funnel which led them to convert. The best analogy I’ve…
ClickMeter’s QR code tracking functionality makes it easier to generate QR codes for your links and to track your offline marketing activities. All you have to do is create a tracking link and add the suffix “.qr” at the end of your ClickMeter tracking link – make sure to include the dot. Doing this will enable…
A “thank you page” is the first page to appear after a conversion has taken place on a website and it’s where you would usually place a snippet of ClickMeter conversion code – or conversion pixel – so that when a customer reaches this page, their conversion is tracked. But sometimes you won’t own…
All digital marketers will attest that current click fraud protection is an art form and not a science. The only way to bridge the gap between art and science is through data. With the ability to record up to 34-data points this is how ClickMeter helps its users identify and analyze when they believe…
As a digital marketer there are hundreds of small changes that can make a huge impact on the efficiency, the effectiveness and the ultimate outcome of their marketing efforts. Everything from centralizing all their marketing links to one location to having advanced redirect tools funnel traffic to various locations through one marketing link. Having the…